On the afternoon of November 14th in Ho Chi Minh City, the Culture Newspaper, ZOA Creative, and Vietnam Travel Magazine held a press conference to announce the 2026 Vietnamese Quintessence Awards, with the participation of representatives from cultural management agencies, artists, and numerous guests.
Following the success of its first season, Tinh Hoa Viet 2026 returns with a new positioning, focusing on contemporary cultural and artistic stories, under the message "Awakening heritage - spreading excellence - connecting destinations".
Through its celebratory activities, the award aims to affirm the role of culture and art in the sustainable development of the country; contributing to fostering national spirit and inspiring creative aspirations in the new era. At the same time, the program aims to identify and honor outstanding individuals, groups, works, products, and initiatives, connecting the depth of tradition with contemporary creativity.
Mr. Nguyen Ngoc Hoi, Deputy Director of the Department of Culture and Sports of Ho Chi Minh City, spoke at the press conference.
Photo: Organizing Committee